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Meet Our Team
Handcrafted in India
Every Toy is made in small batches by skilled local artisans across India using premium natural wood and non-toxic water-based paints. We work with 500+local artisan
Founded by IIM Alumni
NESTA Toys is founded by Neha Makdey, an IIM Trichy alumna and mother. It was born from a simple belief - children are born curious and our job as parents is to foster that curiosity.
Designed With Purpose
Each product goes through child development research, expert consultation, and rigorous safety testing before it reaches your child. This is what makes NESTA Toys genuinely educational
Loved by 3 Lakh+ Kids
Over 3 lakh families across India and 15+ countries trust NESTA TOYS for their child's early learning - gifted at baby showers, recommended by Paediatricians & loved by curious kids.
Featured & Celebrated
IIM Bangalore NSRCEL
Incubated by Prestigious Institutes and venture funds like IIM Bangalore NSRCEL & ISB I-Venture.
Kidsstoppress Awards
Best Infant Toy Brand – India’s only awards celebrating excellence in parenting and baby care.
She The People Award
Recognized as Best E-Commerce Startup by SheThePeople – Celebrating Women Entrepreneurs.
Business Standard
NESTA TOYS has empowered over 500 local artisans in crafting world-class toys right here in India.
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NESTA TOYS Blogs
Sensory Play Ideas for Babies Under 12 Months (Using Household Items)
In the first year, your baby’s brain is doing the heaviest lifting it will ever do - building more than a million neural connections every second. And the fuel for all that wiring isn’t fancy gadgets or screens. It’s sensory play - the simple act of touching, hearing, watching, mouthing and moving. The best part? You already own everything you need. A stainless steel katori, a muslin dupatta, a jar of rice, a wooden spoon - these humble household items are some of the most powerful learning tools your baby will ever hold. Here are 12 safe, screen-free sensory play ideas you can set up in under 5 minutes, sorted by age. We have also mapped each stage to a baby development milestone tracker so you know what to look for alongside the play. Why sensory play matters in the first year Sensory play helps babies: Build neural pathways for language, motor skills and problem-solving Develop hand-eye coordination through reaching, grasping and releasing Regulate emotions - deep sensory input soothes a fussy baby Discover cause and effect (“I shake this → it makes sound”) Strengthen core, neck and fine motor muscles during tummy time and sitting play A landmark Harvard Center on the Developing Child paper puts it simply: “Serve and return” interactions with everyday objects are the single strongest predictor of early cognitive development. You don’t need a subscription box. You need 10 minutes and a laundry basket. 0–3 months: High contrast, gentle sound, familiar voice Newborns see best in black, white and red at about 8–12 inches away. Keep it slow and simple. 1. DIY black & white flashcards Cut a cereal box into rectangles, draw bold black patterns (stripes, circles, spirals) with a marker. Hold each card 20 cm from baby’s face for 30 seconds. Watch them lock eyes and track. Builds: visual focus, neck strength. 2. Steel katori shake Put 3 dry rajma beans inside a small steel katori, tape it shut with masking tape. Shake gently near the left ear, then the right. Baby will turn toward the sound by week 8.Builds: auditory localisation. 3. Dupatta peekaboo Drape a soft cotton dupatta over your face, pull it away with a soft “boo!” Repeat. This is the very first lesson in object permanence.Builds: emotional bonding, anticipation. Want to see what’s expected at this stage? Check the 0–3 month baby development milestones guide from TheMamaCircle. 3–6 months: Reaching, grasping, mouthing Baby is now batting at things and everything ends up in the mouth. Choose items large enough not to be a choking hazard (bigger than a 35 mm film canister lid). 4. Wooden spoon + steel plate drum Sit baby in your lap. Place an upside-down steel plate on the floor. Hand them a wooden spoon. The clang is loud, glorious, and teaches cause-and-effect faster than any electronic toy.Builds: cause-effect, grip strength. 5. Silicone ice tray treasure basket Fill a silicone ice tray (the soft, non-choking kind) with one item per slot - a wooden bangle, a satin ribbon, a crinkly piece of butter paper, a soft ball of cotton. Let baby explore textures one at a time.Builds: fine motor, tactile discrimination. 6. Mirror tummy time Prop an unbreakable mirror against a cushion during tummy time. Seeing their own face motivates babies to lift their head longer.Builds: neck strength, self-recognition. Around 4 months, babies start holding their head steady, rolling tummy-to-back and reaching for toys. Read the full baby development milestones at 4 months to track what comes next. 6–9 months: Sitting up, banging, transferring This is the golden age of container play. Baby wants to put things IN and take them OUT - over and over. 7. Katori-in-katori nesting Give baby 3 stainless steel katoris of different sizes. Show them how to stack and un-stack. Expect chaos. Expect learning.Builds: spatial reasoning, hand transfer. 8. Dupatta pull-through Take an empty tissue box, thread three colourful dupattas or old cotton chunnis through the opening so they’re loosely connected. Baby will pull them out endlessly.Builds: pincer grip, cause-effect. 9. Water play in a paraat On a hot afternoon, place a shallow steel paraat with 2 cm of lukewarm water on a towel. Add a wooden spoon and a small plastic cup. Sit right next to baby - never leave them alone with water, not even for a second.Builds: sensory regulation, motor planning. Looking for a week-by-week guide for this stage? TheMamaCircle’s infant development milestones chart covers motor, cognitive, social and communication skills for Indian babies from birth to 4 years. 9–12 months: Cruising, pointing, imitating Baby is a scientist now - testing gravity, cause and effect, and your patience. 10. Rice sensory bin (with supervision) Fill a wide steel thali with 2 inches of raw rice. Hide a wooden bangle inside. Sit with baby and let them scoop, pour, and dig. Only when baby has stopped mouthing everything - usually 10 months+. Never leave unattended.Builds: fine motor, discovery. Wondering what milestones a 9 month old should be doing? Most can sit without support, crawl, pull to stand, and pick up small objects with a pincer grasp. 11. Muffin tin surprise Turn a 6-cup muffin tin upside down. Hide a wooden ball or small silicone toy under each cup. Baby learns to lift, remember, and repeat.Builds: memory, object permanence. 12. Basket dump Fill a small woven basket with 5–6 open-ended items - a wooden ring, a soft ball, a large silicone teether, a fabric scrunchie. Baby will empty it, you will refill it. This is Montessori-style “practical life” in its earliest form.Builds: independent play, categorisation. Safety checklist before you start Choking test: if it fits through a toilet paper roll, it’s too small. Never leave baby alone with rice, water, small objects, or ribbons longer than 20 cm. Wash items in warm soapy water - everything WILL go in the mouth. Skip: button batteries, magnets, uncooked pulses smaller than a chana, plastic bags, latex balloons. Follow baby’s lead. If they’re fussy, stop. Sensory play should feel like play, not a curriculum. When to upgrade to open-ended toys Around 8–10 months, most babies are ready for their first set of open-ended wooden toys - the kind that don’t do anything on their own so baby has to bring the imagination. That’s when nesting cups, wooden stackers, and simple push-pull toys start earning their place on the shelf. At NESTA TOYS, we design every wooden toy around one question: what will this child’s hands and brain be doing at this age? Our wooden sensory sets for babies 6–12 months are built to sit alongside your katori and dupatta - not replace them. Want a week-by-week guide for your baby’s first year? If you’re wondering “what should we be doing at 4 months? at 7 months?”, our friends at TheMamaCircle have put together a free baby development milestones book for Indian babies - including play ideas, feeding cues, and red flags to watch for. It pairs beautifully with the sensory bin you just set up. You can also try their free DIY activity library for more screen-free play ideas. The bottom line Your baby doesn’t need a toy that lights up, sings the ABCs, or promises to raise their IQ. They need YOU, a few safe household items, and 10 unhurried minutes. That’s the whole formula. Everything else is decoration. About TheMamaCircle: TheMamaCircle is India’s first personalised postnatal care and recovery platform for mothers - and a free resource for tracking baby milestones, pregnancy weeks, and safe DIY play ideas. This article was contributed by the TheMamaCircle team in partnership with NESTA TOYS. Visit themamacircle.in to follow along with your baby’s first year. About NESTA TOYS: We make heirloom-quality wooden and open-ended toys designed for the way Indian children actually play. Every piece is safety-tested, sustainably sourced, and made to last through siblings. Shop the baby collection →
Learn moreBest Raksha Bandhan Gifts for Kids Under ₹1000
Raksha Bandhan gifts do not have to break the bank to feel special. Some of the most thoughtful gifts are the ones that cost less but give more, more creativity, more learning, more playtime, and more memories. If you are looking for the best Raksha Bandhan gifts for kids that are genuinely fun, creative, and under ₹1000, this guide from NESTA TOYS has exactly what you need.
Learn moreRaksha Bandhan Gifts for Curious Minds: Best STEM Toys for Kids 8+
Looking for a Raksha Bandhan gift that goes beyond the usual toys? This guide rounds up 5 STEM kits from NESTA TOYS built for curious kids aged 8 and above, covering chemistry, geology, and biology through real, hands on experiments. From volcano eruptions to glow in the dark crystals, every kit makes learning feel like an adventure.
Learn more
FAQs
What kind of toys are best for kids learning and development?
What kind of toys are best for kids learning and development?
Toys that can provide play based creativity and learning are the best toys. Fine motor skills, problem-solving, and imagination are also developed with the help of educational toys, wooden toys, and Montessori-inspired toy sets. Nesta Toys provide safe fun learning toys that help in the fun process of education at home.
Where can I buy good quality wooden kids toys online in India?
Where can I buy good quality wooden kids toys online in India?
Nesta Toys offer an extensive selection of quality children’s toys, available online. Our range of toys is quite varied: educational toy, indoor and outdoor games, safe, eco-friendly wooden toys , and special play sets that can aid the development and interests of every child.
What makes NESTA TOYS different from other toy brands?
What makes NESTA TOYS different from other toy brands?
NESTA TOYS stands out with safe, sustainable, and skill-building toys that keep kids engaged in screen-free play. Made from eco-friendly materials, our thoughtfully designed toys foster creativity, problem-solving, and hands-on learning
Are wooden toys better than plastic toys for kids?
Are wooden toys better than plastic toys for kids?
Wooden toys are safe, durable and ecofriendly than their plastic counterparts. They promote sensory play and free-thinking play. At Nesta Toys, you will discover high-quality wooden toys made with great care and accuracy to appeal to children and adults alike.
Are NESTA TOYS safe for my child?
Are NESTA TOYS safe for my child?
Absolutely! Safety is our top priority. All NESTA TOYS adhere to strict safety standards and are made from non-toxic materials.
What are some fun indoor games for kids to play at home?
What are some fun indoor games for kids to play at home?
Indoor games such as stacking blocks, paper toys, set of puzzles, and creative educational toys are games that keep the kids entertained and learning when they are at home. Nesta Toys has a collection of both indoor and outdoor games that promote teamwork, imagination and play.
How do educational toys help in early learning?
How do educational toys help in early learning?
Educational toys have the effect of arousing the spirit of curiosity and problem solving. They assist children in mastering colors, shapes, counting and coordination in terms of play. The kids learning toys and educational games that Nesta Toys offer are purposefully crafted to ensure that the initial learning is an enjoyable and meaningful experience.
How can I find toys based on my child’s interests or age?
How can I find toys based on my child’s interests or age?
Nesta Toys has a wide variety of toys that are easy to find and match with the characteristics and interests of your child; we have wooden toddler car toys, and to DIY craft kits for girls who love creativity. We have smart collections that will enable you to find the correct toy that your child likes cars, building, puzzles, or pretend play.
Know More About NESTA TOYS
Know More About NESTA TOYS
Buy Best Toys for Kids Online in India from NESTA TOYS
Finding the right toys for kids is about more than just fun-it’s about learning, creativity, and safe play. At NESTA TOYS, we offer a wide selection of educational toys for kids that make learning exciting and enjoyable. Our collection is designed to help children develop important skills while having fun, making us the trusted choice for parents across India and among leading toy brands in India.
With NESTA TOYS, shopping kids toys online is simple and hassle-free. Whether it is interactive puzzles, indoor games for kids, or indoor activities, our collection is designed to achieve imaginative and cognitive development. All products undergo rigorous testing to guarantee safety so that your child receives only the best quality of play time experience with a trusted toys company.
Looking to buy toys online in India? Explore our wide range today and enjoy doorstep delivery from our online toy store India. Be it brain developing activities, fun filled games, or any other unique learning tools; NESTA TOYS has it all; it has everything that your child can need to learn and grow through play-perfect place where parents can find kids toys India and premium toys.
How Educational Toys Help in Cognitive Growth
Toys are not only made to play with- but they are also essential in the thinking, learning and development of children. At NESTA TOYS, we have toys that facilitate learning in kids in a fun way, which ensures that overall growth of the child is also enhanced. Whether you need toys to buy toys online in India, buy kids toys online, or interesting indoor games for kids, the right selection will enhance memory, imagination, and problem-solving abilities, so playtime can be truly educational regarding educational toys-online to kids.
1. Blending Fun & Learning
Kids learn faster when they are having fun. Learning toys turn everyday play into opportunities for growth by introducing concepts like colors, shapes, and numbers in exciting ways. For example, building blocks not only help children recognize colors but also enhance their spatial awareness and motor skills. These products offer an ideal mix of entertainment and education, including wooden educational toys for kids.
2. Boosting Brain Development
Interactive toys stimulate the mind and strengthen critical cognitive abilities. Games like puzzles and logic-based play encourage problem-solving, improve memory retention, and sharpen focus. For younger children, sorting activities develop hand–eye coordination, while older kids benefit from strategy games that teach planning and analytical thinking. These activities lay the foundation for academic success with interactive children’s toys.
3. Fostering a Love for Learning
By making learning a form of play, children get into the habit of loving to gain knowledge. Learning experiences generate happy experiences that trigger curiosity and exploration. Simple activities, like matching cards or hands-on indoor play, help children feel confident in their abilities, building self-esteem and a natural interest in discovering new things every day-truly the Best Learning Toys for growing minds.
Shop Toys by Age from NESTA TOYS Collection
Choosing the right toy starts with understanding your child’s developmental stage. At NESTA TOYS, we make it easy to shop for toys through our online store in India, offering a curated collection for every age group. Whether you need safe toys for kids, brain-boosting small toys for kids, or fun indoor games for kids, our range of children’s toys online ensures quality, learning, and endless fun.
Toys for 0–6 Months
Babies are sensitive to soft touch as well as bright colors in the initial months. The wood baby toys and rattles are suitable to develop sensory awareness and motor skills. They make good non-toxic, safe choices to develop areas of sight and touch, made by well-established wooden toys manufacturers in India.
Toys for 6–12 Months
This is the stage of curiosity and movement. Toys such as stacking rings, soft blocks and paper toys help in coordinating hand-eye skills and simple problem solving. The use of simple shapes and bold colours will keep your baby engaged and learning and attain cardboard toys that are environment friendly.
Toys for 1–3 Years
Toddlers love to explore! Our collection includes wooden toys for kids and creative toy sets that teach shapes, colors, and basic numbers. These helps develop fine motor skills, balance, and early cognitive abilities-with options like wooden toys for girls and boys toys online.
Toys for 3–6 Years
Children in this age group are interested in more interactive activities. Educational puzzles, pretend play items and indoor games for kids develop creativity and social skills. These make learning concepts like letters and numbers enjoyable and are great as home toys and kids home toys.
Toys for 6+ Years
Children get older and their minds require a challenging toy. Logical thinking and problem-solving are developed through STEM kits, building blocks, and games based on a strategy. Wooden educational toys India and wooden toys India provide a long-lasting, skill-intensive way to play.
Toys for 10+ Years
Older kids enjoy complex games and hands-on projects. Robotics kits, brain teasers, and kids learning toys inspire innovation and critical thinking. These activities encourage independent learning and confidence building, perfect as indoor toys for kids and indoor games toys.
Why Parents Love NESTA TOYS?
Parents across India trust NESTA TOYS because we combine safety, quality, and fun in every product. When you buy toys online in India, you want something more than just entertainment- you want options that help your child learn and grow. From skill-building toys for kids to exciting indoor games for kids, our collection offers the perfect balance of learning and play, and is a favorite across toys online India. Here’s why families choose us:
Non-Toxic & Child-Safe
Our toys meet ASTM and BIS safety requirements and are created out of non-toxic, BPA-free materials. Regardless of whether you want wooden baby toys or colorful toys sets to enjoy a preschooler, they are tested in terms of quality and durability.
Eco-Friendly
We believe in creating a sustainable future for kids. Our range includes wooden toys for kids made from responsibly sourced wood and products crafted from recycled plastic. By shopping with us, you’re not just giving your child safe options-you’re also helping the planet with handmade toys and sustainable choices.
Durable & Long-Lasting
Kids thrive on active play and we ensure that their toys are able to keep up. Our wooden toys are built to last and go, as well as the high-quality learning kits. This translates to better value of your money and unlimited fun to your child.
Educational & Fun
Fun is the most efficient education method, and our collection secures every hour. By offering kids learning toys, puzzles, and indoor games, we guarantee each purchase is designed to support creativity, problem-solving, and skills development-all within the fun of playtime.
Tips to Choose the Right Educational Toy
Selecting the right toy according to your child can take them a long way in their development and growth. To make the proper choice, on how to buy toys online in India, one should just remember the following tips to be sure that you can make the choice correctly and choose the toy, which is really fun, safe and educational.
Match the Age Group
It is always better to select the toys that are appropriate to your child age. Toddlers would need something simple like wooden baby toys or coloured stacking blocks, but older children would prefer puzzles, building ware and indoor activities. Safety is ensured by age-relevant selection of toys, and children will find it fun and entertaining.
Encourage Creativity
The best educational toys for kids spark imagination. Choose toys that offer open-ended play- wooden toys for kids, art kits, DIY sets, etc. These are the choices that allow children to develop their own stories, new creations and problem-solving and ordering such toys might be beneficial when one needs something to give quickly as a present.
Engage Multiple Senses
Toys that involve touch, sound, and sight offer a richer learning experience. For example, choose items with different textures, bright colors, lights, or gentle sounds. Sensory-based kids learning toys stimulate curiosity and support early cognitive development-ideal for shopping toys during festive seasons.
Focus on Learning Goals
Before you buy, think about the skills you want your child to develop. Do you want to improve motor skills, boost logical thinking, or encourage social play? From toy sets to indoor activities, select options that align with your child’s learning needs while keeping the experience enjoyable; these are smart choices for toys purchase online.
Best Selling Learning Toys & Games at NESTA TOYS
At NESTA TOYS, we offer a wide variety of play items for kids designed to make learning exciting and interactive for kids. Whether you are looking to buy online toy collection for toddlers or older children, our collection ensures quality, safety, and fun. Explore some of our most popular categories that parents love to include when they buy kids toys from our online toy shop India.
Pretend Play
Pretend play is an essential part of early learning. Our toy sets and kids products for imaginative play help children build social and communication skills while having fun. From kitchens to doctor kits, these educational picks promote creativity and role-play.
Plush Toys
Soft and cuddly plush toys are perfect small toys for kids who need comfort and companionship. These timeless favorites make great gifts and are always popular in children's toys online collections.
STEM Toys
We offer a variety of STEM options that help boost problem-solving and critical thinking. These options provide exposure to kids in science, technology, engineering, and math in an engaging manner. Ideal to the parents who need indoor games for their kids, which are tutorial, as well as enjoyable.
Jigsaw Puzzles
Our collection includes everything from simple puzzles for toddlers to advanced sets for older children. These Kids Learning Toys improve cognitive skills and patience, making them a must-have in kids toys online India searches.
Flashcards
Learning through play becomes effortless with colorful flashcards. They help children memorize letters, numbers, and shapes-perfect for parents who want practical and affordable kids items while doing toys shopping online.
Wooden Puzzles
In search of environment-friendly alternatives? We make our wooden toys for kids, such as classic puzzles and wooden baby toys, using sustainable wood. They are durable, safe, and highly recommended for parents who want long-lasting kids products when they shop from an online toy store.
Montessori Inspired
Our Montessori-inspired choices are meant to promote independence and creativity in the children. These go hand in hand with Montessori practices and are the ideal choice by parents who have recognized brands like NESTA TOYS when order toys online India.
Toys for Kids with Special Needs
NESTA TOYS also offers specialized support products for kids with special needs. These are sensory choices that must appeal to more than one sense e.g. textures, lights, and sounds.
Through NESTA TOYS, online shopping of kids toys is simple and secure. We are a reputable toys company, so all our products are of high standards with regards to safety and quality. NESTA TOYS are a one stop destination when it comes to purchasing kids toys available in India, children learning toys, subject related toys, educational toys for kids online, browsing through online toy stores, or toy shopping online.
Frequently Asked Questions
1. Are educational toys really effective for children’s learning?
Yes, Educational toys for kids will be of great help, as they permit active learning, creativity, problem-solving abilities. These learning toys allow children to learn in entertaining and less screen time consuming ways.
2. At what age can I start introducing educational toys to my child?
Educational toys can be brought early at the age of six months through safe wooden baby toys or soft paper toys. When your child is growing buy age specific learning toys.
3. How do I choose the best educational toys for my child’s age group?
When buying toys items, select the type of toy that is appropriate to your child in respect to age and skills. Specifically, wooden toys and Montessori based learning sets will suit toddlers, whereas STEM based ones can be given to older children.
4. How can I reduce my child’s screen time?
Get indoor games for children such as jigsaw puzzles, toy sets or small play items that allow your kids to explore creativity. Children can be engaged in such entertaining activities without the use of gadgets
5. Are there early-learning toys for infants and toddlers?
Yes, NESTA TOYS provide wooden baby toys, plush toys, and educational toys for kids below 3 years which are non-toxic and totally baby-safe.
6. Are all NESTA TOYS products non-toxic and child-safe?
Absolutely! All our children products are certified as non-toxic and child-safe. We pay extra attention to safety and durability of children toys to gain confidence of their parents.
7. What is the difference between Montessori toys and normal toys?
Unlike regular kids toys you find on e-commerce sites where the goal is to entertain, Montessori toys (including wooden toys and learning toys) are created to provide independence and problem-solving skills.
8. Which educational toys are best for schools and classrooms?
The most popular skill-building toys are flashcards, jigsaw puzzles, and STEM toys, in general, classrooms. These learning toys advance teamwork and problem solving.
9. Which toys help improve problem-solving and academic skills?
Puzzles, especially Wooden ones, Montessori style toys, and indoor games, such as board games, go well as well to develop logic and reasoning.
10. Which eco-friendly toys are made from paper or cardboard?
NESTA TOYS is a company that believes in the safety of children through safe toys and a safe environment, through paper toys and wooden toys utilizing environmentally friendlier materials.
11. What are the best toy gift options for birthdays and festivals?
Our top-selling collections are jigsaw puzzles, toy sets and educational play items making them a great idea as a special occasion gift.
12. How can I shop the best learning toys online at NESTA TOYS?
Simply visit our website for kids toys online shopping. You can order from our online toy store, explore a wide range of children’s play items such as wooden toys, children's educational toys, and indoor games for kids at our online toy shop India, the best website to buy toys online India with an easy and secure purchasing process.
Important Links
Important Links
Shop by Popular Categories on Nesta Toys:
Pretend Play | Plush Toys | STEM Toys | Jigsaw Puzzles | Flashcards | Wooden Puzzles | Montessori Inspired | Kids with Special Needs | Art & Craft
Shop by Age-Appropriate Educational Toys:
Toys for Newborn | Toys for 0 - 6 Months | Toys for 6 - 12 Months | Toys for 1 - 3 Years | Toys for 3 - 6 Years |Toys for 6+ Years | Toys for 10+ Year
Shop Toys by Price:
Toys Under ₹ 500 | Toys Under ₹ 1000 | Toys ranging from ₹1000 - ₹1500 | Toys ranging from ₹1500 - ₹2000 | Toys ranging from ₹2000 - ₹3000 | Toys Above ₹3000
Shop Popular Products:
Wooden Toolkit Toy | Wooden Building Blocks | World Map Jigsaw Puzzle | India Map Jigsaw Puzzle | Animal Soft Toy | Chemistry Kit Toy | Kitchen Toys | Phonics Flash Cards





